Structuring live executive dialogue on flexibility markets

How do you transform a raw white paper and a sophisticated UK vehicle-to-everything (V2X) trial into a clear, compelling webinar narrative for a U.S. utility audience?

Shape the narrative.

Context first. Crisis second. Then explain the technology and terminology, follow iti up with trial insights and barriers to adoption, then allow space to engage your audience through Q & A.

This script became the backbone of an on-demand webinar that is still live on both Kaluza’s and Utility Dive’s platforms, bringing their white paper’s insights to a broader U.S. audience and establishing Kaluza and OVO as credible V2X thought leaders.

Kaluza is an intelligent, real-time Software-As-A-Service (SaaS) grid technology platform. It is a sub-organization of OVO Energy, a U.K.-based, independent energy supplier for homes and businesses.

“I really like the way you frame that — the role of the utility is expanding.”

— Kaluza SME

Previous
Previous

Proof, Not Promises